The Student Hotel

The Student Hotel (recently renamed The Social Hub) set out to raise the bar with an award-winning hybrid concept aimed at students, tourists and other travellers. The foundational elements that Michael Steyn created in a team — including concept, strategy, identity, digital, interiors, and signage — continue to fuel the ongoing growth and success of the brand. It now has more than 10,000 rooms in 20 cities across Europe including Amsterdam, Madrid, Paris, and Vienna, with many more to come.